Quick Contact
- TlhogiR@lucrativecoms.co.za
- +27 67 161 4182
Tlhogi Ratswana
Professional Skills
Experience & Activities
Tlhogi is a polymathic creative professional specializing in UI/UX design, website and application design, videography, video editing, digital marketing, advertising, and eCommerce solutions.
He creates visually engaging and user-focused digital experiences that help businesses strengthen their online presence, connect with audiences, and increase conversions. His approach combines creativity, branding, marketing psychology, and modern digital strategy to deliver impactful solutions across multiple industries. His work exists at the intersection of design, storytelling, marketing, and digital commerce.
About Tlhogi Ratswana
Creativity is more than a skill to him; it is a way of understanding people, brands, and communication. His journey into media production was nurtured at Oakfields College, where he learned how visuals influence emotion, behavior, and interaction.
“As a UI/UX designer, I believe every interface should feel intuitive, engaging, and purposeful. Good design is not only about appearance; it is about how users experience a product, navigate information, and connect with a brand. I approach every design project with attention to usability, accessibility, and visual storytelling.”
With a Diploma in Film & Television Production Operations, videography and video editing allow him to tell stories in motion. Through cinematic visuals, editing techniques, and creative direction, he produces content that captures attention and communicates identity. Video has become one of the most powerful forms of modern communication, and he aims to create visuals that leave lasting impressions.
His experience in digital marketing and advertising adds another dimension to his work; understanding audience behavior, brand positioning, and online engagement enables him to create solutions that are not only visually effective but strategically aligned with business goals.
In the world of eCommerce, he focuses on building seamless digital shopping experiences that combine branding, user experience, and conversion optimization. Every product page, campaign, and interaction contributes to how customers perceive and trust a business.
As a creative professional, he continues to explore new technologies, design trends, and storytelling techniques in order to create work that remains modern, relevant, and impactful.
Skills Summary
Web, UI/UX Design & eCommerce
Design has the power to shape how people interact with technology. His approach to UI/UX design focuses on creating clean, modern, and user-centered digital experiences that balance aesthetics with functionality. Websites and mobile applications, dashboards and landing pages, he aims to create interfaces that feel intuitive, responsive, and engaging.
Every project begins with understanding the audience, the problem being solved, and the desired experience. Through research, wireframing, prototyping, and visual design, he transforms ideas into digital products that communicate clearly and perform effectively.
His career in Web Design reached fruition at Futr Media & Marketing, where he designed over 50 websites and oversaw dozens of Digital Marketing launches and campaigns. His best work was for, HDM Automation, Kenzo Pack, The Alvira Foundation, Energilitical, Uptransit Logistics, Dandelion Distribution, and a host of other big companies. It’s when it matters most, that you need people you can truly rely on.
The success of an eCommerce brand depends on more than products alone; customer experience, visual identity, trust, and usability all contribute to conversion and growth.
He works with businesses to create modern online shopping experiences through store design, branding, product presentation, and conversion-focused strategy. His goal is to help brands build digital stores that are visually compelling, user-friendly, and commercially effective. Some of his best work in eCommerce, Toys and Beyond, Kitso Organics, Dandelion Distribution, Lucrative Branding and more…
Video Production & Visual Storytelling
Visual storytelling allows brands to communicate beyond words. Through videography and video editing, he creates cinematic content that captures emotion, identity, and attention. From producing promotional campaigns, social media reels, commercial advertisements, to branded content, his focus remains on creating visuals that resonate with audiences.
Editing is where narrative, rhythm, sound, and visuals come together; he uses editing not only as a technical process, but as a creative tool that strengthens storytelling and enhances engagement.
In the examples below, Tlhogz produced this awesome promo on the launch day of The Meat App Butchery, a Randburg based butchery business that also does meat deliveries.
The second video is for Nathi Mankayi’s Silwa Nemimoya Tour in late ’24 to early ’25, commissioned by Mankayi Media. The promo was so effective that the tour sold out within days, reaching over 100k views and impressions.
Tlhogz also worked on the Afro Piano Fest with Blaq Diamond, producing their promo advert as well as the eCommerce store where they sell their merchandise. commissioned by Blaq Royale Concerts.
With Thikho Events, Tlhogz produced the promo for Mlindo’s Concert, as well as the design and development of the Thikho Events website where they sell their events tickets.
Digital Marketing & Advertising
Modern marketing is built on visibility, strategy, and connection; his work in digital marketing and advertising, involves creating campaigns that help brands strengthen their online presence and communicate effectively with their target audiences.
Through content strategy, advertising campaigns, audience targeting, and creative optimization, he helps businesses increase engagement, improve brand awareness, and generate meaningful results.
We helped Spectacle Hut launch their new store and public offerings with an awesome campaign; Tlhogz produced their promo advertisement, designed their social media content and helped strategise the launches to full effect.
We also helped run the All White New Year Gospel Fest, where weve produced advertisements, ran social media and ran promotions to sell out the event.
Tlhogi has proven himself to be a effective and creative force in the media industry, showing his capabilities and relentless pursuit of results and profitable outcomes.
Truly yours…